Pick Your Package
Starter Logo Package
When all you need are the basics.
Perfect for small businesses or professional side hustles that just need the essentials to get started.
Get a professional logo package without the cost of a full-scale brand identity.
Basic Visuals Package
Take your brand to the next level.
Perfect for small businesses that are ready to grow or existing brands that want a refreshed look.
Build your brand's future with a strong visual foundation.
Primary Logo
-
Custom logo
-
Full-color version, inverted version for light/dark backgrounds, black & white variations.
-
High-res print files (PDF, EPS)
-
Web-optimized files (PNG, SVG)
Brand Colors
-
2-4 primary brand colors (HEX, RGB, CMYK codes)
1-Page Mini Brand Guide
-
Logo do's and don'ts
-
Color palette with codes
-
Typography suggestions
Logo Revision
-
1 round of revisions​
-
Primary Logo
-
Custom logo or redesign of existing logo
-
Full-color version, inverted version for light/dark backgrounds, black & white variations.
-
High-res print files (PDF, EPS)
-
Web-optimized files (PNG, SVG)
Expanded Brand Colors
-
2-4 primary brand colors + additional secondary colors
(HEX, RGB, CMYK codes) -
Includes usage notes for print and digital applications
Multi-Page Brand Guide
-
Logo usage
-
Color palette breakdown
-
Typography suggestions
-
Basic brand usage system
Logo Revision
-
2 rounds of revisions​
-
Primary Logo
-
Custom logo or redesign of existing logo
-
Full-color version, inverted version for light/dark backgrounds, black & white variations.
-
High-res print files (PDF, EPS)
-
Web-optimized files (PNG, SVG)
Secondary Logo / Identifier
-
Logomark and/or branded patterns, shapes, icons
-
Full-color version, inverted version for light/dark backgrounds, black & white variations.
-
High-res print files (PDF, EPS)
-
Web-optimized files (PNG, SVG)
Expanded Brand Colors
-
2-4 primary brand colors + additional secondary colors
(HEX, RGB, CMYK codes) -
Accessibility color combinations
-
Includes usage requirements for print and digital applications
Extensive Brand Guide
-
Logo usage guidelines
-
Brand colors + color system
-
Typography usage
-
Expanded brand assets usage system
Logo Revision
-
2 rounds of revisions​
-
The Process
Building a brand is stressful enough, I try to be as straightforward as possible to minimize confusion.
1
Project Request
The first step is the initial project request, which you can submit here. This helps get me up to speed on what you're looking for and see if we're the right fit for your project. Then I'll reach out and discuss times for your free initial consultation.
2
Free Consultation
Here we'll talk through the details of your project, such as: you goals, requirements, timeline, along with any other questions we may have for each other.
3
Proposal
After the initial meeting, I'll put together a proposal for your project. This will detail the costs from the start, the requested deliverables, and will list the price of any optional fees (such as additional logo revisions).
4
Realization
This is where the work starts. I'll start by giving you ~3 logo ideas for you to give an initial round of feedback. Communication is key during this phase, so I'll keep you in the loop as we work through the deliverables.
5
Final Delivery
Once the final logo revision has been finalized, I'll provide you with all of the deliverables we've discussed.
Frequently asked questions
I design based on each client's individual needs, so there isn't a one-size-fits-all in terms of pricing. With that being said, each of the above packages can generally be broken down into the following price points:
​
-
Starter Logo Package: Generally between $700–$1,500
-
Basic Visuals Package: Generally between $1,500–$5,000
-
Full Identity Package: Generally $5,000+
-
Like the price per project, the time required also varies by client. The timeline will be discussed during the initial free consultation and will be included in the proposal but will typically fall between the following timeframes:*
​
-
Starter Logo Package: Generally 2-4 weeks
-
Basic Visuals Package: Generally 3-6 weeks
-
Full Identity Package: Generally 5-8+ weeks
*Timeframe is dependent on client needs and our availability​.
-
Rush jobs can be discussed during the initial consultation but aren't guaranteed — If a rush job is doable, an additional fee between 25%-100% will be added in the proposal depending​ on how quickly the work needs to be completed.